The Ford Maverick is Blue Oval’s popular new small pickup truck. The Maverick has become incredibly popular due to its affordable starting price and low cost of ownership. Here’s why the Maverick could become just as popular as the Ford F-150 by 2030.
The 2023 Ford Maverick is the solution to rising new vehicle prices
The 2023 Ford Maverick starts at $22,195. It’s the most affordable truck money can buy. Even after the recent price hike for the latest model year, the Maverick is still much more affordable than the average new vehicle.
According to Kelley Blue Book, the average price of a new vehicle is over $48,000. Thus, Ford’s tiny pickup costs less than half the price of the average new vehicle.
The 2023 Ford F-150 starts at $34,585. It’s significantly more expensive than last year’s model ($31,520). Americans are cutting costs where they can as fears of a coming recession and layoffs spread.
The Maverick is the perfect small pickup truck for Americans looking to buckle down by 2023. When it comes to affordability, it can’t be beat in its class.
The Ford Maverick has exceptional gas mileage
The 2023 Ford Maverick standard hybrid pickup truck gets 42 mpg in the city and 33 mpg on the highway. Gets over 37 combined miles per gallon. The Maverick has a 13.8 gallon gas tank. It has a driving range of more than 517 miles.
The Ford Maverick has the best gas mileage of any truck, and therefore the lowest cost of ownership (assuming the little truck doesn’t develop any major mechanical problems).
One of the reasons the Ford Maverick may become as popular as the full-size Ford F-150 pickup is that it is so affordable to fuel up. Maverick drivers can travel much longer distances on a single tank of gas than most vehicles of a similar size.
Gas mileage may not always have been important to the average truck buyer, but drivers experienced record gas prices in 2022. In addition, automakers and consumers alike are making a conscious effort to reduce fuel prices. carbon emissions. The Ford F-150 may be adapting, but the Maverick is already built for the future of the Blue Oval. Its standard hybrid powertrain sets it apart from other models and is a clear indication of Ford’s direction as it moves towards electrification.
Ford’s small pickup is gaining popularity
The Ford Maverick has become incredibly popular since it first appeared. The Blue Oval had to close the order books shortly after opening due to high demand for the little van. Drivers in big cities like Los Angeles and San Francisco quickly liked the unique truck because of its affordable price, standard hybrid powertrain, and handling (thanks to its small size).
TFL truck claims the Ford Maverick was more popular than the Kia Forte compact car in October. Ford’s diminutive pickup is rising in popularity, and another wave of consumers is likely to jump at the next opportunity to buy a Maverick. If this cycle continues, it’s easy to see the Maverick competing with the F-150 for sales in 2030.