The Blue Oval produces America’s favorite pickup truck, the Ford F-150. Ford F-Series models are a hit in the truck vehicle class. The F-150 often competes on qualifying charts with the popular Ram 1500. One of the many reasons the F-150 is so popular with American drivers is its affordability. Unsurprisingly, the 2023 model year saw a price increase, but it’s considerably more expensive than the previous model year.
How much does the 2023 Ford F-150 cost?
The 2023 Ford F-150 Full-Size Pickup has an MSRP of $34,585. The 2022 model had an MSRP of just $31,520.
Therefore, American drivers have to pay an additional $3,065 for a new 2023 F-150 XL version. Price increases typically range from $1,000 to $3,000 for most new vehicles, but this increase is especially significant with the context.
CNBC claims markets are bracing for a recession as the year winds down. Several industries have experienced significant layoffs due to the current state of the economy. Automakers need to increase prices annually to maintain profit margins, but will consumer wages be able to keep up with this latest price increase?
There’s no telling what the state of the economy will be in the first or second quarter of 2023, but the likelihood of a slew of new F-150 sales is slim as many Americans cut spending. The F-150 XL and XLT are the only two versions of the 2023 F-150 below the median new-vehicle price of around $46,000.
The most affordable Ford pickup gains popularity
The Ford Maverick exists at the opposite end of the spectrum from the full-size F-150 pickup. In fact, consumers shouldn’t have to worry about Maverick’s huge price increases for at least half a decade, as it’s so affordable. The F-150, on the other hand, could have a starting price of over $40K in the next five years.
The Maverick is popular for a number of reasons, but its low starting price and affordable cost of ownership capture the attention of most Maverick fans. The 2023 Ford Maverick starts at just $22,195, making it the most affordable pickup truck on the market.
The standard hybrid pickup truck gets 42 mpg in the city and 33 mpg on the highway. It is much cheaper to refuel than any other truck.
What is the best 2023 Ford F-150 trim for the money?
Automotive publications like Edmunds and Car and Driver recommend the Ford F-150 Lariat. The 2023 Ford F-150 Lariat starts at $57,480. It comes standard with a leather-wrapped steering wheel, ambient lighting, and a 12-volt power outlet. The F-150 Lariat also includes heated side mirrors with integrated turn signals, a tire pressure monitoring system, and a remote keyless entry system.
The 2023 F-150 Lariat offers excellent value for money, but its high starting price may not suit many average American drivers. It is significantly more expensive than the average new vehicle. Most likely, many drivers will settle for the 2023 Ford F-150 XLT due to its affordable starting price of $41,800.