Is the 2023 Highlander Platinum model worth almost $50,000?

Red Toyota Highlander driving down the road trees visible in the background.

The Toyota Highlander is a great SUV; it sells well and sleeps seven comfortably. But, we got it; It’s kind of, well, simple. It’s simple, that is, until you upgrade to the $49,075 Platinum version. The big question to ask yourself, however, should be; Is the Highlander Platinum a $50,000 experience?

What is the 2023 Highlander Platinum trim?

2022 Toyota Highlander Platinum Hybrid | Toyota

The 2023 Highlander Platinum should be called the “everything package,” because it adds every option Toyota can offer to this SUV. Sure, it comes with the fancy stereo, leather-trimmed seats, 20-inch wheels, and all-wheel drive you’d expect in a luxury SUV. But it adds a modicum of luxury trim that could make it a competitor to its Lexus cousin, the RX 350, but with a third row. It also adds LED headlights, a power liftgate, and more.

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