
Toyota produces some of the most popular SUV nameplates on the market. Models like the Toyota RAV4 and Toyota Highlander have made a lasting impact on the industry. Not every SUV in Toyota’s portfolio is a hit. Some models, like the C-HR, have been poorly received. What is the most affordable Toyota SUV on the market?
The cheapest Toyota SUV is a relative of the Corolla
The Toyota Corolla nameplate has been in production for over 50 years. Drivers enjoy the Corolla compact car because it’s affordable and often comes with a long list of great standard features. Today’s most affordable Toyota SUV is the new Toyota Corolla Cross subcompact SUV.
The Toyota Corolla Cross has been in production for two years. It is being built at the Mazda Toyota Manufacturing USA plant in Huntsville, Alabama. The Corolla Cross exists between the Toyota Corolla small car and the Toyota RAV4 small SUV.
The 2023 Toyota Corolla Cross starts at $23,060. It comes in three different trim levels: L, LE, and XLE. The LE starts at $25,390 and the XLE starts at $27,165. The Corolla Cross is relatively affordable, but there are several subcompact SUV models on the market with lower starting prices, such as the Kia Soul and Hyundai Venue.
The Hyundai Venue is the most affordable mass-produced subcompact SUV on the market. The 2023 Hyundai Venue starts at just $19,500. Its final trim level is more affordable than several base-model subcompact SUVs, at $22,750.
Which Toyota SUV offers the most value for money?

A Toyota SUV has made a special impact in recent years. The Toyota RAV4 is the most popular Toyota model in the United States. It also happens to be the most popular SUV in America.
The RAV4 is a practical, value-oriented small SUV that is within the reach of the vast majority of American drivers. It’s reliable for long periods of time around town and comes in several different trim levels to suit different needs. Toyota even produces a hybrid version of the RAV4 for drivers looking for better fuel efficiency.
The 2023 Toyota RAV4 starts at $27,575. It comes in six different trim levels, including two off-road models. The RAV4 comes standard with a 2.5-liter four-cylinder engine that makes 203 horsepower and 184 pound-feet of torque. It gets 27 mpg in the city and 35 mpg on the highway.
The new RAV4 is easily one of the most competitive small SUVs in its segment. It is likely to outsell rivals like the Mazda CX-5, Hyundai Tucson and Kia Sportage by 2023. car and driver praises its driver assistance features and attractive exterior design.
Should You Get Toyota’s Most Affordable SUV?
Toyota’s cheapest SUV, the Corolla Cross, is a great subcompact SUV for the money, but there are better options on the market. For value, the Kia Soul is a better buy due to its affordable price and quirky design. The fully equipped 2023 Kia Soul EX starts at just $24,090, which isn’t much more expensive than a base Corolla Cross model.
The Hyundai Kona is a better subcompact SUV option for drivers who value engaging driving dynamics. Mazda’s CX-30 subcompact SUV is the ideal choice for drivers looking for something more refined. Toyota’s most affordable SUV has its strengths, but it doesn’t have the same status as the RAV4 in its respective vehicle segment.